SOCIAL MEDIA MANAGEMENT
Consistency beats cleverness on social. We plan, produce, publish, and engage — every week — so your business shows up with real content instead of recycled stock posts nobody stops for.
What's Included
What Social Media Management Includes
Content Strategy & Calendar
A monthly plan mapped to your seasons, promotions, and jobs — approved before anything goes live.
Original Photo & Video
Our production team shoots real work: job sites, team, product, and drone footage edited into scroll-stopping short form.
Posting & Scheduling
Publishing across Facebook, Instagram, LinkedIn, TikTok, and Google Business Profile at the times your audience is actually on.
Community Management
Comments, DMs, and reviews answered promptly so inbound interest turns into conversations instead of dying in a notification.
Profile Optimization
Bios, links, highlights, categories, and cover assets built to convert a profile visit into a call or form fill.
Reporting That Matters
Reach and follows are context; we report on profile visits, clicks, DMs, and leads generated.
Why Backbone
Social That Supports the Sale
Social media rarely closes a deal by itself. It's the proof that shows up right when someone is deciding whether to call you — so it needs to look active, credible, and human.
We keep the feed alive with real work, respond to the people who reach out, and make sure everything ties back to the website and offers doing the actual converting.
Common Questions
Frequently Asked Questions
How many posts per month do I get?
Post volume scales with your plan, typically 12–30 pieces per month across platforms including short-form video. We recommend a cadence based on your industry and goals.
Do you create the content or do I send it?
We create it. Our team handles photography, drone, and editing — though we'll happily use your job-site footage when you capture something great.
Which platforms should my business be on?
Most local service businesses win on Facebook, Instagram, and Google Business Profile. B2B and professional services usually add LinkedIn. We don't push platforms that won't pay off.
Do you also run paid social ads?
Yes — organic management and paid boosting work best together, and we can run both under one plan.
Ready to Get to Work?
Let Backbone Creative Co. Handle the Marketing. You Handle the Business.
Let's take your brand to the next level with Backbone Creative Co. — powerful strategy, bold creativity, and real results. No stress. No fluff. Just a solid plan built for businesses like yours.